0 By Paul Altman In ArticlesPosted January 15, 20202020 Social Media PlanTime to Take Stock of Social Media Social media is an effective and budget-friendly way to connect with consumers and […] READ MORE
0 By Paul Altman In ArticlesPosted January 7, 2020Refresh Your WebsiteMake Your Website Your New Year’s Resolution. When you’re juggling social media, online advertising and blogging, it can be easy […] READ MORE
0 By Paul Altman In ArticlesPosted December 20, 20192020 Will Be a Banner Year For AudioAudio Ready to Ring in the New Year After a year of robust growth, audio is on track for an […] READ MORE
0 By Paul Altman In ArticlesPosted November 22, 2019How Blogging Boosts Your BusinessHow Blogging Boosts Your Business When you look at your digital toolbox, it can be easy to overlook your blog. […] READ MORE
0 By Paul Altman In ArticlesPosted November 15, 2019These Stats About Spoken Word Content Might Surprise You3 Surprising Stats About Spoken Word Audio Thanks to new media choices and mobile devices, the oldest form of audio […] READ MORE
0 By Paul Altman In ArticlesPosted November 7, 2019Radio Campaigns for Local Political DollarsIn a Healthy Ad Market, Where Does Radio Fit In? Ahead of the 2020 election, the local ad market is […] READ MORE
0 By Paul Altman In ArticlesPosted November 1, 2019Subscription on-demand from local radioAs Digital Grows, Subscriptions Could Bring in Cash Will listeners pay for digital audio from local radio stations? That is […] READ MORE
0 By Paul Altman In ArticlesPosted October 24, 2019‘Super’ Podcast Listeners Receptive to Ads — Just Not Too ManyWe can learn a lot from podcast’s most loyal listeners. For starters, they appreciate the advertisers that support their favorite […] READ MORE
0 By Paul Altman In ArticlesPosted October 18, 2019New Opportunities for Radio as Podcast Fans Shift Younger, More FemaleNew Opportunities for Radio as Podcast Fans Shift Younger, More Female As radio stations expand their podcast lineups, it’s important […] READ MORE
0 By Paul Altman In ArticlesPosted October 11, 2019Radio Attracts Loyal Minorities, Digital Promises GrowthRadio Attracts Loyal Minorities, Digital Promises Growth Even with an ever-expanding menu of media choices, African Americans and Hispanics are […] READ MORE